Question: Your software company is testing a new idea for their phone application - - the app will sync with the person's calendar and send a

Your software company is testing a new idea for their phone application

- -

the app will sync with the person's calendar and send a notification that reminds users when it

s time to leave their home to arrive at their destination on time. What is the best way to test the causal impact of the new notification on customers

likelihood of arriving on time?

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