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Your text describes selling using Features & Benefits. A common selling technique is the FAB methodology using features, advantages and benefits.Features The physical characteristics and

Your text describes selling using Features & Benefits. A common selling technique is the FAB methodology using features, advantages and benefits.Features The physical characteristics and specifications of the product or service.Advantages Answers the question Why is the product better than the competitors?Benefits Answers the question What is in it for the customer? Connects the advantages to the customers own needs and experience.Choose a product (computer, tablet, smart phone, printer, etc.) and sell it using the FAB method.

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