Question
Your two best friends each tell you about a person they know who successfully started a small business. That's it, you decide; if he can
Your two best friends each tell you about a person they know who successfully started a small business. That's it, you decide; if he can do it, so can you. This is an example of ________.
| A. | mental accounting | |
| B. | representativeness bias | |
| C. | framing bias | |
| D. | conservatism |
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Essential Strategies For Financial Services Compliance
Authors: Annie Mills, Peter Haines
2nd Edition
1118906136, 978-1118906132
