Your vendors have instructed you to advertise their new building as Apartments starting from $200,000 but the lowest priced one is now sold. They instruct you not to change the signboard so as to attract more inquiries, even though the lowest priced apartment is now $280,000.

Identify and explain the ethical issue in this scenario, quoting any relevant legislation:

Describe how you would rectify this complaint with the potential buyer. Refer to at least two (2) communication strategies in your answer.