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Zappos recognizes that social media not only enables consumers to reach out to the company, but that the company can then respond. This example underscores
Zappos recognizes that social media not only enables consumers to reach out to the company, but that the company can then respond. This example underscores what feature of social media? Explain
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This example underscores the feature of social media known as twoway communication In t...
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Global Strategy
Authors: Mike W. Peng
5th Edition
0357512367, 978-0357512364
