Ziad is the owner of a landscaping company that caters to a very wealthy clientele. His company has struggled to differentiate itself from the other high$-$end landscapers in the area. Because he has hired several expensive but highly$-$qualified team members, Ziad is unable to shift to a cost leadership strategy. Which strategy is most likely to achieve a competitive advantage?

Select one:

$$a$.$ Offer similar services as competitors but raise prices to increase profits.

b$.$ Lower prices but continue employing high$-$paid expert gardeners.

c$.$ Narrow the scope of competition and focus on unique features such as the use of organic materials.

d$.$ Maintain prices but replace all the expert employees with less$-$skilled workers to control costs.