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Zulu is a retailer of high fashion womens clothing. Zulu has experienced modest sales growth over the past three years but has had difficulty translating

Zulu is a retailer of high fashion womens clothing. Zulu has experienced modest sales growth over the past three years but has had difficulty translating the expansion of sales into improved profitability. Using three years financial statements, you have developed the following ratio calculations and industry comparisons.

Industry

Averages

2018

2019

2020

2020

Current ratio

1.71X

1.65X

1.53X

1.7X

Quick ratio

.92X

.89X

.84X

.95X

Average collection period

60 days

60 days

67 days

65 days

Inventory turnover

4.2X

3.9X

3.69X

4.5X

Fixed asset turnover

3.2X

3.33X

3.57X

3.0X

Total asset turnover

1.4X

1.35X

1.31X

1.37X

Debt ratio

59.2%

61%

76.4%

60%

Times interest earned

4.2X

3.7X

2.78X

4.75X

Gross profit margin

25%

23%

20%

22.5%

Operating profit margin

12.5%

12.7%

13.3%

12.5%

Net profit margin

6.1%

6.0%

5.1%

6.5%

Return on total assets

8.54%

8.1%

6.7%

8.91%

Return on equity

20.93%

20.74%

28.4%

22.28%

Show the breakout of the 2020 return on equity (3-factor DuPont Identity) for both Lulu and the industry.

Based on the above breakout, in conjunction with any other ratios given, explain what major issues are contributing to Tinkerbells declining profitability.

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