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Zynex Co manufactures a range of electronic devices, which it nt retail cuts it has a kingade and its objective is f to one
Zynex Co manufactures a range of electronic devices, which it nt retail cuts it has a kingade and its objective is f to one show Six months ago it released a new version of es smartphone, the ZV Zynes Ca's man amartphone competitor has announced that it will launch a new version of t emartphone in one month's me and Zynes Co is concemed about the effect of the Munch of this rival product on future demand for the ZV For each of the previous ten amartphones launched by its compettors, Zynx Co marketing team has analysed the impact on Zynex Co's sales performance. This data was retained specifically for the purpose of forecasting future demand of Zynes Co's smartphones and is stored in the company's financial database. Based on this analysis, the marketing team has identified three possible outcomes for the impact on the demand of the ZV a small decrease, a medium decrease and a large decrease Production volumes for the ZV need to be adjusted, and based on the potential changes in demand, Zynex Co has determined four production volumes. The following pay-off table has been produced showing the possible profits which can be earned Which of the flowing correctly describes the type of analysis sanded by the marking Team and the type of data collected Pomary research, quantatius dat Secondary rehalve data Primary research, qve data o Secondary research, Qualitative data Production volumes (units) 150,000 200,000 250,000 300,000 Demand Probability $'000 $'000 $'000 $'000 Small decrease 0.5 2,000 2.800 3,200 3,400 Medium 0.3 decrease 1,000 1,100 1,500 1,200 Large 0.2 decrease 900 1,000 700 600
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