You have decided to undertake a project and have defined the main research question as What are

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You have decided to undertake a project and have defined the main research question as ‘What are the opinions of consumers to a 10% reduction in weight, with the price remaining the same, of

“Snackers” chocolate bars?’ Write a hypothesis that you could test in your project.

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Research Methods For Business Students

ISBN: 9780273701484

4th Edition

Authors: Mark Saunders, Philip Lewis, Adrian Thornhill

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