3 We have talked about how marketers are mucking about with new tools such as buzz marketing....

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3 We have talked about how marketers are mucking about with new tools such as buzz marketing. How can a buzz marketing strategy work in a global market? Should local or global taste-setters be used? Or both? Why?

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Marketing The Basics

ISBN: 9780415778992

2nd Edition

Authors: Karl Moore , Niketh Pareek

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Question Posted: Oct 10, 2024 04:01 AM

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3 We have talked about how marketers are mucking about with new tools such as buzz marketing....

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Marketing The Basics

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