Come up with some other product categories besides PCs that are declining and identify the firms within

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Come up with some other product categories besides PCs that are declining and identify the firms within those categories that have the highest market share.

What does their profit picture look like?

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Marketing Real People Real Choices

ISBN: 9781292097756

8th Global Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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