Describe your marketing mix strategy: How might you need to adapt your products? What other

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Describe your marketing mix strategy:

• How might you need to adapt your products?

• What other product decisions do you need to make?

• How will you promote your products?

• How will you price your products?

• What place/distribution decisions must you consider?

Prepare a short presentation to share with your class.

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Marketing Real People Real Choices

ISBN: 9780136810384,9780136810490

11th Edition

Authors: Michael R. Solomon , Greg W. Marshall , Elnora W. Stuart

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