Explain retail store shrinkage and the ways shrinkage normally occurs. What is organized retail crime and retail
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Explain retail store shrinkage and the ways shrinkage normally occurs. What is organized retail crime and retail return fraud? What are fencers, boosters and diverters? What is “sweethearting”? What is retail borrowing? What are some of the ethical issues in retailers’ treatment of consumers?
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Marketing Real People Real Choices
ISBN: 183983
11th Global Edition
Authors: Michael Solomon ,Greg Marshall ,Elnora Stuart
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