Postpurchase Evaluation If this is a product you have actually purchased, explain the reasoning behind your current

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Postpurchase Evaluation If this is a product you have actually purchased, explain the reasoning behind your current satisfaction or dissatisfaction with the product.

If not, develop several reasons you might be satisfied or dissatisfied with the product.

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Marketing Real People Real Choices

ISBN: 9780136810384,9780136810490

11th Edition

Authors: Michael R. Solomon , Greg W. Marshall , Elnora W. Stuart

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