1. What features should a retailer promote in its ads for national branded products? Are these the...

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1. What features should a retailer promote in its ads for national branded products? Are these the same features that should be promoted by the retailer for its private-label products?

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Retailing

ISBN: 9781285546056

7th Edition

Authors: Patrick M. Dunne, Robert F. Lusch , James R. Carver

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Question Posted: Oct 24, 2024 04:03 AM

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1. What features should a retailer promote in its ads for national branded products? Are these the same features that should be promoted by the retailer for its private-label products?
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1. What features should a retailer promote in its ads for national branded products? Are these the...

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Retailing

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