3. Should online customers expect the same type of service that bricks-andmortar customers get from retailers selling

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3. Should online customers expect the same type of service that bricks-andmortar customers get from retailers selling similar merchandise? Explain the reasoning behind your answer.

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Retailing

ISBN: 9781285546056

7th Edition

Authors: Patrick M. Dunne, Robert F. Lusch , James R. Carver

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