In exchange for greater amounts of streaming content, Netflix has begun making deals with major movie studios
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In exchange for greater amounts of streaming content, Netflix has begun making deals with major movie studios that delay the release of DVDs and blu-rays by 28 days. This gives bricks-and-mortar stores, e-commerce sites, and cable and satellite companies a window of time when they carry movies that Netflix cannot. Are these types of deals beneficial to Netflix? Why or why not?
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Related Book For
Retailing Management
ISBN: 9780071220989
8th International Edition
Authors: Michael Levy, Barton Weitz
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