INTERNET EXERCISE Go to Entrepreneur Magazine’s Franchise Zone web page at www.entrepreneur.

com/franchise500, and view the top 500 franchises for the past year. How many of the retailers in the top 10 have you patronized as a customer? Did you know that they were operated as a franchise? Look at the lists from previous years to see changes in the rankings.

Finally, what is the nature of the businesses that seem to lend themselves to franchising?