List other specialty apparel retailers that target the same customers as A&F and AE. How do these
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List other specialty apparel retailers that target the same customers as A&F and AE. How do these brands differentiate themselves in the competitive retail environment? Construct a product positioning map to illustrate each retailer’s positioning.
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Related Book For
Retailing Management
ISBN: 9780071220989
8th International Edition
Authors: Michael Levy, Barton Weitz
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