Why do some online retailers include editorials and customer reviews along with product information on their websites?
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Why do some online retailers include editorials and customer reviews along with product information on their websites? Explain how this may influence the consumer’s buying behavior.
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Many retailers offer websites to foster community building efforts They offer an opportunity for cus...View the full answer
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Related Book For 
Retailing Management
ISBN: 978-1259573088
10th edition
Authors: Michael Levy, Barton Weitz, Dhruv Grewal
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