Sales Technology 1.1 introduced how sales technology can help salespeople.

Identify two reasons why salespeople might be reluctant to adopt new technologies like the system described in Sales Technology 1.1.

Assume you are a sales manager and you need to recruit someone for the following sales positions. For each position, list the key qualities you would want in the recruit:

a. Salesperson selling Internet security systems to Internet retailers.

b. Salesperson calling on mountain biking specialty retailers, selling instructional videos.

c. Salesperson selling sponsorship advertising signs at a pro football stadium to businesses in the region.

AppendixLO1