You are an accountant who owns and operates an accounting service. You have been contacted by the
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You are an accountant who owns and operates an accounting service. You have been contacted by the president of an advertising agency about the possibility of having you audit her business on a regular basis. The president has indicated that she has investigated other accounting firms and thinks that they price their services too high. With the knowledge you have about the other firms, you know you are in a strong competitive position. You also realize her account would be profitable for your firm. You would really like to capture this account. How will you close the deal? List and describe two closing methods you might use in this situation.
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Selling Today Partnering To Create Value
ISBN: 9780133156850
7th Canadian Edition
Authors: Gerald L. Manning
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