ON ETHICS: “Excessive profits” coming out of monopoly, duopoly, or any kind of strong market power are often targets for government investigation and prosecution (for example, Google and Facebook are being investigated by antitrust authorities). Yet, strategists openly pursue above average profits, which are argued to be “fair profits.” Do you see an ethical dilemma here? Working in pairs, with one person performing the role of an antitrust official and the other acting as a firm strategist (such as CEO of Google or Facebook), write two statements, each advocating one side of the argument. [HINT: Consult Chapter 8.]