A large life insurance company has decided to switch from using a strong fear appeal to a
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A large life insurance company has decided to switch from using a strong fear appeal to a humorous approach. What are the strengths and weaknesses of such a change in message strategy? lop857
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Rahul verma
I am Sourav Majumdar,BSc Chemistry student of Bankura Christian College,,, Since Last 4year I am taking offline and online tution and guide my students,I also solved chemistry problem for my students...I love it to teach my students
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