Review IBMs annual report, www.ibm.com/ annualreport; recent quarterly reports, www.ibm. com/investor; and other information on its website
Question:
Review IBM’s annual report, www.ibm.com/
annualreport; recent quarterly reports, www.ibm.
com/investor; and other information on its website describing its different businesses. What conclusions can you draw about future opportunities in different markets? What do you see as competitive threats?
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Related Book For
Services Marketing People Technology Strategy
ISBN: 9781944659820
9th Edition
Authors: Jochen Wirtz, Christopher Lovelock
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