What are the strengths of human frontline personnel in comparison to AI-powered SST? What type of services
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What are the strengths of human frontline personnel in comparison to AI-powered SST? What type of services should be delivered by the bank’s employees? Does the profitability of these services play a role? What other considerations might be important?
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Related Book For
Services Marketing People Technology Strategy
ISBN: 9781944659820
9th Edition
Authors: Jochen Wirtz, Christopher Lovelock
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