1. In what ways does marketing of a college football team differ from marketing a(n): a. Automobile...
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1. In what ways does marketing of a college football team differ from marketing a(n):
a. Automobile
b. Soft drink
c. Restaurant
d. Professional football team
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Related Book For 
Sports Marketing
ISBN: 978-1032112787
3rd Edition
Authors: Michael J Fetchko ,Donald P Roy ,Vassilis Dalakas
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