2. Examine the seven guidelines presented by Kevin Carroll in the opening vignette. For each, discuss if
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2. Examine the seven guidelines presented by Kevin Carroll in the opening vignette. For each, discuss if it is a strength or weakness for you. For the ones you identified as weaknesses, how can you turn them into strengths, or at least neutralize them so they are no longer weaknesses for you?
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Sports Marketing
ISBN: 978-1032112787
3rd Edition
Authors: Michael J Fetchko ,Donald P Roy ,Vassilis Dalakas
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