=+3. Ethics Think about the ways marketers collect data from customers. Is there a difference in collecting
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=+3. Ethics Think about the ways marketers collect data from customers.
Is there a difference in collecting data from volunteers as opposed to unknowing customers? Discuss ethical issues and privacy concerns.
What boundaries do you believe should be set?
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Related Book For 
Sports And Entertainment Marketing
ISBN: 9780538445153
3rd Edition
Authors: Ken Kaser, Dotty B. Oelkers
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