3. How could Topgolf utilize experiences as rewards for patronage or loyalty? Propose an experience offered to
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3. How could Topgolf utilize experiences as rewards for patronage or loyalty? Propose an experience offered to its Platinum members that rewards their patronage and could encourage others to become Platinum members. Visit the Topgolf website to learn more about the Platinum Member program.
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Sports Marketing
ISBN: 978-1032112787
3rd Edition
Authors: Michael J Fetchko ,Donald P Roy ,Vassilis Dalakas
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