4. As a sports fan, what do you think of secondary ticket markets like StubHub or Ticketmaster...
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4. As a sports fan, what do you think of secondary ticket markets like StubHub or Ticketmaster Ticket Exchange for buying tickets to a sporting event? Are you more likely to search for tickets on the primary market or from one of these secondary sellers? Why?
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Related Book For
Sports Marketing
ISBN: 978-1032112787
3rd Edition
Authors: Michael J Fetchko ,Donald P Roy ,Vassilis Dalakas
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