=+4. Communication You are a junior marketing executive, and you have been asked for ideas. Based on

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=+4. Communication You are a junior marketing executive, and you have been asked for ideas. Based on your research in activity 3, think of a marketing strategy you would use to react to one of the trends. Write a memo to your marketing manager explaining the trend, your idea, and

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Sports And Entertainment Marketing

ISBN: 9780538445153

3rd Edition

Authors: Ken Kaser, Dotty B. Oelkers

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