7. Use the internet to locate a minor league sports team close to where you live or...

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7. Use the internet to locate a minor league sports team close to where you live or attend college. Examine the three applications to increasing ticket sales suggested in Figure 4.9.

Which strategy would you recommend? Why? Discuss how you would implement the strategy.

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Sports Marketing

ISBN: 978-1032112787

3rd Edition

Authors: Michael J Fetchko ,Donald P Roy ,Vassilis Dalakas

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