8. Visit the website of one of the following brands. Find information on the website about the...

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8. Visit the website of one of the following brands. Find information on the website about the organization’s mission and values. Review information on the website about the brand’s CSR activities. In your view, do the company’s CSR priorities effectively express the organization’s mission and values? If yes, explain how it happens. If no, propose what the brand should do differently to use CSR as an expression of mission and values.

a. Callaway Golf

b. Formula 1

c. Under Armour

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Sports Marketing

ISBN: 978-1032112787

3rd Edition

Authors: Michael J Fetchko ,Donald P Roy ,Vassilis Dalakas

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