Suppose we asked a group of participants whether they liked Monday Night Football, then made them watch
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Suppose we asked a group of participants whether they liked Monday Night Football, then made them watch a game and asked them again. Our interest lies in whether watching a game changes people’s opinions. Out of 80 participants, 20 changed their opinion from Favorable to Unfavorable, while 5 changed from Unfavorable to Favorable. (The others did not change.) Did watching the game have a systematic effect on opinion change? [This test on changes is the test suggested by McNemar (1969).]
a. Run the test.
b. Explain how this tests the null hypothesis.
c. In this situation the test does not answer our question of whether watching football has a serious effect on opinion change. Why not?
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