eComputers Inc. recently completed the design for a new laptop model. Top management would like some assistance in pricing the new laptop. Two market research firms were contacted and asked to prepare a pricing strategy. Marketing-Gets-Results tested the new eComputers laptop with 50 randomly selected consumers who indicated they plan to purchase a laptop within the next year. The second marketing research firm, called Marketing-Reaps-Profits, test-marketed the new eComputers laptop with 200 current laptop owners. Which of the marketing research companies’ test results will be more useful? Discuss why.