(3) A confectionery company has to decide whether to launch a new range of chocolate bars aimed...
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(3) A confectionery company has to decide whether to launch a new range of chocolate bars aimed at health-conscious professional people. You have been invited to observe all stages of the decision process and to attend meetings relating to the decision. What criteria would you use to judge the quality of the decision process?
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Related Book For 
Decision Analysis For Management Judgment
ISBN: 9781118740736,9781118889251
5th Edition
Authors: Paul Goodwin , George Wright
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