Identify the forces in the wider macroeconomic environment that are impacting on the unit and its competitors.
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Identify the forces in the wider macroeconomic environment that are impacting on the unit and its competitors. Assess the significance of these forces and the potential for change that they could induce. Discuss the opportunities and threats to the organization that the environmental analysis raises.
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Related Book For 
Strategic Management And Business Analysis
ISBN: 9780750642958
1st Edition
Authors: David Williamson , Peter Cooke , Wyn Jenkins , Keith Michael Moreton
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