Provide an analysis of AB's business, operations, marketing and design strategies and a comprehensive commentary which identi-

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Provide an analysis of AB's business, operations, marketing and design strategies and a comprehensive commentary which identi- fies areas which could be dysfunctional and those which might provide 'competitive advantage'.

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Strategic Management And Business Analysis

ISBN: 9780750642958

1st Edition

Authors: David Williamson , Peter Cooke , Wyn Jenkins , Keith Michael Moreton

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