Research and update the Apple Computers case. How would you evaluate: (a) The contribution of Steve Jobs?

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Research and update the Apple Computers case.

How would you evaluate:

(a) The contribution of Steve Jobs?

(b) Jobs as a strategic leader?

(c) Whether Apple is now less crisis prone than it was and more in control of the change agenda?

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Strategic Management

ISBN: 9781844800834

5th Edition

Authors: John Thompson, Frank Martin

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