Select a number of organizations from Tables 7.1 and/or 7.2 (or the Fortune list), picking out ones that interest you personally. Obtain their financial results for at least two years which correspond with the admiration rankings. To what extent are financial performance and admiration linked? By also checking the movements in the company’s share prices over the same period, does the company’s market valuation more closely reflect financial performance or a wider perception of its relative performance?