What is the difference between tangible and intangible assets? What fi ve resource areas should an organization
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What is the difference between tangible and intangible assets? What fi ve resource areas should an organization analyze to determine internal sources of competitive advantage? Why must a fi rm pay attention to all fi ve areas?
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Hospitality Strategic Management Concepts And Cases
ISBN: 9780470083598
2nd Edition
Authors: Cathy A Enz, Jeffrey S Harrison
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