The following objectives need to inform a firms strategic planning. Can you modify them to be more

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The following objectives need to inform a firm’s strategic planning. Can you modify them to be more actionable?

(a) We will improve productivity

(b) Our product features will be enhanced every year

(c) The cost of raw materials will fall

(d) We will delight all our clients

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Strategic Management And Competitive Advantage

ISBN: 978-0133823929

5th Edition

Authors: Jay B. Barney ,William S. Hesterly

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