explain why the ratings in an iFe Matrix should be 4 or 3 for strengths, and 1

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explain why the ratings in an iFe Matrix should be 4 or 3 for strengths, and 1 or 2 for weaknesses as compared to the eFe Matrix—where the ratings should be 1, 2, 3, or 4 anywhere among both the opportunities and threats.

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Strategic Management:Concepts And Cases,

ISBN: 9781292016894

15th Global Edition

Authors: Fred David

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Question Posted: Jul 24, 2024 09:00 AM

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explain why the ratings in an iFe Matrix should be 4 or 3 for strengths, and 1

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Strategic Management:Concepts And Cases,

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