In the box entitled How Would You Do That? 1, you learned how SAP America responded to

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In the box entitled “How Would You Do That? 1,” you learned how SAP America responded to performance problems primarily through changes in strategy implementation. Find one or two firms that were once high flyers but that have recently fallen on hard times. Are these hard times primarily a function of a flawed strategy, flawed strategy implementation, or both? Using SAP as an example, what changes would you suggest in terms of implementation?

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Strategic Management Concepts And Cases

ISBN: 9781260075106

2nd Edition

Authors: Mason Carpenter, Gerry Sanders

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