Audiences did not immediately react positively to the hypermediacy format of Rising Star. How can this reaction
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Audiences did not immediately react positively to the hypermediacy format of Rising Star. How can this reaction be explained based on the principles of remediation theory? What would you advise if you were in charge of future strategy for ABC?
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Strategic Social Media From Marketing To Social Change
ISBN: 978-1118556849
1st Edition
Authors: L. Meghan Mahoney
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