5. Assume you are in charge of a retail bookstore on your campus. What would you recommend...

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5. Assume you are in charge of a retail bookstore on your campus. What would you recommend the bookstore do in terms of store atmospherics, product display, and retail positioning?

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Marketing Because Everyone Is A Marketer

ISBN: 978-1260575934

3rd Edition

Authors: Shane Hunt ,John Mello ,George Deitz

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