In each of the following situations, what is interfering with the supervisor’s ability to make the best decision? Suggest how the supervisors can improve their decision-making.

The supervisor is suggesting what he or she would like to see. What is the basis for selecting blue? What data is available to support the selection of blue or any other color? What other alternatives are available or practical?

The supervisor should look at what marketing problem the new answering machine is trying to answer. What are the alternative potential solutions? He should gather information and determine the best alternative. The supervisor may also want to involve other employees to come up with a variety of alternatives.