Each division has its own sales force, manufacturing facilities, and logistics network. As such, common customers (those
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Each division has its own sales force, manufacturing facilities, and logistics network.
As such, common customers (those who buy from more than one division) place separate orders with each division, receive multiple shipments, and receive multiple invoices. Would it make sense for Telco to organize around customer rather than around product? If so, how would this be done? What would the new organizational metrics look like?
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Related Book For
Supply Chain Management A Logistics Perspective
ISBN: 9781305859975
10th Edition
Authors: John J. Coyle, Jr. Langley, C. John, Robert A. Novack, Brian J. Gibson
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