3. How might higher priced chicken wings impact the companys profitability? Buffalo Wild Wings was founded in
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3. How might higher priced chicken wings impact the company’s profitability? Buffalo Wild Wings was founded in 1982 by James Disbrow and Scott Lowery after the two were unable to find a nearby restaurant that sold the buffalo wings they desired.
After a few years in business, the founders got in trouble with the Internal Revenue Service for misusing the money they withheld from employee paychecks. With finances a mess, the company hired former KPMG tax specialist and current CEO Sally Smith to help sort out its financial records. With Smith’s help, the company thrived. Today, the chain’s 1,175 stores are well known for their unique combination of beer, giant televisions featuring sports games, and buffalo wings with 21 different sauces.
With $1.8 billion in revenue, Buffalo Wild Wings has expanded into Canada, the Philippines, and the Middle East, with its first restaurant in Dubai, United Arab Emirates. The move might seem unusual: Alcohol is forbidden in many Middle Eastern countries, and the higher cost of chicken wings is affecting net profit margins. But through local partnerships and menu changes, Buffalo Wild Wings is confident it can succeed with global expansion
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